Print 21 Article

I was recently approached by Metropolitan South Institute of TAFE (MSIT) to do some photography to accompany an article. The article is for Print 21 Magazine: Konica Minolta and Pent Net go back to school.

Article from Print 21 - konica minolta and pent net go back to school MSIT metro south institute of TAFE

Truncated screenshot of the article

The brief was simple: a photograph of the two workers alongside their Konica Minolta machine and I would be credited for my work.

photograph for print 21 article - konica minolta and pent net go to school MSIT

Photograph that has been published.

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Flower Tag design

I recently bought 10 different types of flowers and pots to plant them in so I could add some colour to my backyard. After planting I was very upset at how crappy the flower tags were. I will not show the originals because they were that bad. They were all red, had a crazy huge logo and the text for each flower was small, upper case and white on red. These tags were more about the company who grew them than about the individual flowers. I had to change this – design tags that were all about the flowers and not me.

As a graphic designer and photographer I started with photographing my new flowers. After getting the photographs off my camera I had to select all the best photographs, about 10 minutes. I spent about 15 minutes getting a rough template together that has the shape, clipping mask all ready to go and the text in place. Using the ‘template’ and the selected photographs, typing in the name, changing colours etc took about 20 minutes for all the tags. So basically I made 10 flower tags in about 45 minutes. Below is 8 of the 10 tags:

flower tags designed by Kassandra

New flower tag design (on black to make the colours pop)

Once I printed them all I cut them out and laminated them and then cut them out (again). Below are the flower tags as they are displayed in the pots:

photographs of the flower tags designed by Kassandra in situ

photographs of the flower tags on display

I have already had some friends and family mistake these flower tags for being the tags that came with the flowers since they are so well designed and professional looking. I smile because this is what I do.